Successes come in all shapes and sizes, like the two words a former co-worker typed at the end of an email I received this week – “Go ‘Stros!” It’s a reference to my hometown baseball team the Houston Astros. My former co-worker has recently taken a sales position and was outlining all the services his company provides. I don’t need his services right now, but thanks to the two words at the end of the email, I’ll make sure I call him when I do. It was so simple, but it showed an interest in something I’m passionate about. It made me feel good and gave him instant credibility with me.
That’s the same story I got from a couple people this week who’ve made a career being in sales. Sometimes it’s tough to just start hammering out numbers in the first few minutes of a meeting. Being able to talk about sports, eases the situation, establishes a connection and makes it easier to trust the person you’re working with.
Here’s a success story I received this week from Michael, a WSU student.
It is amazing the connections you can make with just a simple conversation about the happenings in the sporting world. I was in Italy for the World Cup final and instantly made great conversation with a group of Englishmen about the disappointment of their national team in comparison to our success of getting past the group stage. Sport connects all of us.