Posted on: May 27th, 2014 by Jen Mueller

Screen Shot 2014-05-26 at 9.50.27 PMPersonal branding opportunities exist everywhere.  From what you wear, to the decorations on your desk, and the sporting events or athletes you talk about.

In a business environment we’re all making evaluations about the people around us and making decisions about how closely we’d like to work with them.

I can tell a lot about the people around me by the sports the follow, the athletes they admire and the way they talk about a game.

Sports is more than sports scores and names, it’s a way to convey a message about you.  Try this topics this week.


Making News:

  • Serge Ibaka
  • Josh Beckett
  • David Ortiz
  • Martin St. Louis
  • Ryan Hunter-Reay
  • French Open

Why They’re Making News:

  • In the NBA, Serge Ibaka returned to the court Sunday for the Oklahoma City Thunder.  The team originally thought he would not return for the remainder for the playoffs with a calf strain. Ibaka helped Thunder win Game 3 against San Antonio.
  • In hockey, Martin St. Louis scored his 6th goal of the playoffs to help the New York rangers beat the Montreal Canadiens.  The Rangers could clinch a spot in the Stanley Cup Finals as early as Tuesday.
  • In baseball, Dodgers pitcher Josh Beckett threw the first no-hitter of his career and of the 2014 season Sunday.  The 34-year old had season ending surgery last year and some wondered if his career was over until he dominated the Phillies Sunday.
  • Also in baseball, David Ortiz helped the Boston Red Sox end a 10-game losing streak.  Ortiz homered Monday and drove in four runs against Atlanta.  Prior to Monday Ortiz was hitting .118 with no RBI during the losing streak.
  • In racing, Ryan Hunter-Reay held off Helio Castroneves to win the Indianapolis 500 Sunday.  Hunter-Reay and Castroneves traded first place three times over the final few laps before Hunter-Reay won the second closest race in Indianapolis 500 history.
  • The French Open started Sunday and runs throughout the next two weeks. Novak Djokovic is favored on the men’s side due in part the opponents Rafa Nadal will face.  Serena Williams is a favorite on the women’s side and has previously won two French Open titles.


Jen Mueller, America’s Expert Talker, is the sideline reporter for the World Champion Seattle Seahawks. She also works on the television broadcasts for the Seattle Mariners. Jen is the author of Game Time: Learn to Talk Sports in 5 Minutes a Day for Business..  Her step-by-step process makes sports accessible and practical for relationship building in business.  The book is available through Amazon.