Posted on: March 17th, 2014 by Jen Mueller

Screen Shot 2014-03-17 at 7.48.09 AMWelcome to March Madness!

If you’re not familiar it’s a phrase used by college basketball fans to describe the NCAA Tournament.  The brackets were revealed Sunday and you can bet college hoops will be the talk of the sports world until the national championship game April 7th.

Why should you care?  Because millions of people, including casual or otherwise non-sports fans, will be joining the Madness.   Even billionaire Warren Buffett is part of the excitement and talking up the Tournament.  If he’s doing it, shouldn’t you?

This is your opportunity to connect and build relationships.  Put sports to work for you and take a look at these NCAA Tournament storylines


Making News:

  • Wichita State
  • Florida
  • Louisville
  • SMU
  • Warren Buffett

 Why They’re Making News:

  • Wichita State has been mentioned in this space for the last several weeks.  We told you to keep an eye on them and if you’ve been following their season you know the Shockers are a perfect 34-0 heading into the NCAA Tournament.  They are a No. 1 seed with a hard road ahead.
  • According to the odds makers, Florida is the team to beat this year in the Tourney. The Gators are 4 to 1 favorites to win it all.  Florida is the No. 1 seed in the South region.
  • The defending NCAA Champions didn’t get much love or respect from the tournament committee.  Louisville is a No. 4 seed which is a shock to many who thought they should be a No. 1 seed.
  • SMU, (Southern Methodist University) received the biggest snub on selection Sunday.  The Mustangs become the first top 25 ranked team in 10 years to not be selected for the NCAA Tournament.  (As a proud SMU graduate, this one hit me hard.)
  • Billionaire Warren Buffet is part of an promotional campaign offering $1 billion to anyone who can fill out the perfect bracket.  All you have to do is pick the correct winner of every game.  If you do, you’d be the first.  No one participating in an online bracket challenge has ever picked the perfect bracket.


Jen Mueller, America’s Expert Talker,  is the sideline reporter for the World Champion Seattle Seahawks. She also works on the television broadcasts for the Seattle Mariners. Jen is the author of Game Time: Learn to Talk Sports in 5 Minutes a Day for Business..  Her step-by-step process makes sports accessible and practical for relationship building in business.  The book is available through Amazon.